News & Insights
Impenetrable Protection: RFID + NFC Dual Technology for Anti-counterfeiting
Project Background:
Our client is a cosmetic company dedicated to developing products and services that enable clients to achieve beautiful and enjoyable lifestyles. The increasing issue of counterfeit products is one of their primary concerns. While seeking RFID solutions to enhance supply chain efficiency, they also looked for anti-counterfeit solutions.
Client Pain Points:
- 1.Authentic product protection
- 2.Supply chain efficiency enhancement
Solution:
Providing a dual-functional intelligent label design that enhances client interaction, supply chain efficiency, and market share protection.
Solution Value:
1.Leap in operational efficiency
- Bulk scanning replaces individual item operation: Enables non-visual, contactless mass reading, drastically increasing SKU scan rates and eliminating manual single-item scan bottlenecks.
- Optimization of the entire process: Shorter supply chain time.
2.New anti-counterfeit experience
- Instant validation: Verify product authenticity with a single touch via mobile phone, reassuring customers.
NFC tags raise the cost and complexity of forgery, protecting market share.
